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Chelsea Piers Fitness

Art Direction: Kevin Zavalaga, Alison Quaglito

Copywriter: Kevin Zavalaga, Alison Quaglito

Insight

Chelsea Piers Fitness is committed to redefining what you think a gym should be. With endless sports, a spacious environment, and plenty of fitness options, Chelsea Piers Fitness is more than just a gym.

Idea

To show that their gym feels like more than just a gym. It feels like you are doing the real thing.

PRINT

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BILLBOARD

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